Overview

Here’s a typical D1 Training franchise scenario: a local high school team participates in strength conditioning. Their families come to watch and, impressed by the quality of the training, they become loyal D1 clients as well. Through personal training and small-group classes built around the idea that each individual is an athlete, D1’s skilled coaches meet the clients where they are and craft programs to meet the specific needs. It’s a level of training typically reserved for Division 1 athletes. That’s why D1 athletes are more committed to their fitness — and more willing to pay a higher membership fee than people who join a typical neighborhood workout franchise. Where other fitness brands may focus on one aspect of fitness or a sport, D1 Training has been designed for every athlete, any age, and in any condition. Defined as anyone dedicated to their sport or fitness, every athlete needs to be stronger, faster, and quicker. Because our skilled coaches recognize the limitations and individual needs of an athlete, they’re able to prescribe programs to improve the athlete’s performance, while the one-on-one or small-group setting provides encouragement and accountability. The result is an established loyalty and trust between the members and their D1 facility staff that leads to long-term relationships, increased revenue, and a powerful word-of-mouth reputation. In fact, that’s one of D1’s key differentiators in the crowded fitness franchise market.

Why Choose Us

D1 Training’s unique membership model opens up huge fitness franchise opportunities. We are an athletics and fitness franchise with the history, knowledge, and experience to help franchise owners develop a powerful brand image and grow their businesses in their communities. Since our founding, we have helped thousands of athletes achieve their goals and improve performance, speed, and strength, and as we continue to grow, so too does our reputation for being the home of elite athleticism. Startup costs for traditional stores range from $192,450-$634,777, which makes D1 Training a low-cost investment opportunity with the potential for high returns in an explosive growth industry. Our business model is ideal for entrepreneurs who are passionate about creating an atmosphere of elite training, where members aren’t just members. They become athletes. The franchise fee for a D1 Training franchise is $59,500. At the same time, the D1 Training model is a potentially lucrative model. With 60+ facilities in operation, ranging from less than a year to more than 7 years, our franchise owners produce average revenues of $542,272, with our top franchise locations exceeding $1 million a year. When you compare D1 Training to other fitness and gym franchise concepts, the competition just doesn’t stack up.